36 hours Of Pain

One of the hardest parts of running a business is “ripping off band-aids.” The band-aid in question can be any number of situations demanding a change: A pricing model that won’t allow for profitability A long term employee that’s no longer working out A new hire that...
I Messed This One Up…

I Messed This One Up…

Let’s discuss something I could have done better during MFF’s first 9+ years. You see, I will forever identify as an artist. I want MFF to be the most human business possible. I don’t want to overly constrict our operations by forcing people into the straight jack of...
Why Your Marketing Sucks (And How to Fix It)

Why Your Marketing Sucks (And How to Fix It)

It’s ok. Don’t beat yourself up! Not all of us had the good fortune to receive a BFA in musical theater, the widely accepted gold standard for education in fitness business excellence. *Mark humbly bows to you with a flourish of his top hat* Furthermore, the confusion...
Fitness Business Coaches [The Truth]

Fitness Business Coaches [The Truth]

Here’s a common point of debate in the Fitness Business Guru Industrial Complex: Do fitness business coaches need to be running their own training gym? (Longer one today… get a cup o’ joe to sip on…) One side of the issue says:  “Yes. If you’re not (currently) running...
Why Should You Start a Business?

Why Should You Start a Business?

My dearest, please indulge me as today we’re getting semi-philosophical. There are lots of reasons to start a business. To help more people. To be the captain of your professional fate. To have fun. To increase your earning potential. To learn and grow as a human...
240 Words on Building a Business

240 Words on Building a Business

Building a business is not for everyone. It takes guts, vision, and persistence.    If you want to build a business…   You’ve got to have a vision for the value you can bring to the world and be willing to fight like hell to make it happen.    You...